What is the film you are most excited about in 2009?

So what is it? Well we carried out a poll on Toluna and the top 3 films that our members are looking forward to seeing this year are, Ice Age III, Confessions of a Shopaholic and finally but by no means least Harry Potter and the Half Blood Prince.

This poll was so popular, with over 5,000 votes in its first two days! Consequently we have decided to transform it into a banner. If the banner enjoys half the success that the poll did then the CTR and ROI will be really good, possibly even a record breaker! Have a look at the example below:

To access this great new advertising format, simply log into your access panel.

We are confident that it will perform well as over 90% of internet users are interested in movies, plus it illustrates the kind of polls people can participate in and be rewarded for this by our reward partners and prize draw!

Optimisation Tip #2

To increase your online earning potential even further, we have a great optimisation tip for you!

Do you have a newsletter? List of subscribers or a database of email addresses? Then why not send a solus email of our offer to them? Or include our offer in your newsletter? Our html email advertising formats have an average conversion rate of 25% and many affilaites are significantly boosting their online revenue by using this format.

Our html's clearly describe our offer and highlight all the advantages and rewards of being a member. This is a guaranteed optimisation tip!

Simply log into your access panel and on the left hand side click on banners/links to view these top converting creatives.

Try it out for yourself and see the difference it makes!

Toluna Launches New Affiliate Website

We are proud to announce that our new Toluna Affiliate Network website is now live! We are very pleased with the relooking and believe it to be more representative of our network, community and reflects the modernity and innovativeness of Toluna.

The final outcome resulted from feedback from our affiliates, market research and the expertise of our highly skilled graphic designers.

As you can see, the new site has a minimal, modern and professional design with a new navigation bar. We have also added a few new pages including ‘ad formats’ and ‘Our offer’ providing further information and examples about our affiliate program and services. The objective being to supply detailed information and complete transparency about our Network through easy navigation.

Now, there are also links to our Twitter page, this blog and to contact us. Thus faithful affiliates and potential ones can effortlessly remain constantly updated with us and obtain useful tips or the latest news from the Affiliate Team.

The main page now contains screenshots illustrating the simplicity and the attractiveness of every part of our offer. Towards the bottom we explain briefly the objective of our advertising campaigns and the many enticing aspects for internet users to join Toluna.com and consequently the reason why our campaigns convert so well.

We are very happy with the new design of the Affiliate website! Take a look for yourselves and do not hesitate to give us your feedback!



The Toluna Affiliate Team